EFFECTIVENESS
Alexander Savchuk

★ President
Started in 2005 as a small local agency, now INO Group is among TOP-10 Russian independent advertising companies and №1 agency with the main office in St. Petersburg*. Being cofounder and Marketing and strategic planning director, Alexander played a critical role in leading INO Group to the top positions.
During more than 20 years of professional experience, Alexander worked with businesses of different scales and spheres, developing effective and efficient marketing communication strategies.
Jesus Ovejero

Manifiesto
His extensive experience has led him to agencies and brands such as:
TAPSA/Y&R Madrid (WPP Group) (01/2012 – 07/16)
Client Service Director – Team: Account team (10 people) + Planner + Community Manager
Clients:
– Opel – GM – (B2C/B2B) – Automotive – International Account – Multidisciplinary communication
– Telepizza (B2C) – Quick Service Restaurant – Local Account – Multidisciplinary communication
– GolTV (B2C) – Pay-TV – Local Account – ATL comms
– LFP (B2B) – Sport – Local Account – Multidisciplinary communication
– ABC (B2C) – Press – Local Account – Multidisciplinary communication
– beIN Sports (B2B/B2C) – Pay-TV– Local Account – Multidisciplinary communication
– TotalChannel (B2B) – Digital Platform of Pay-TV – Local Account – Multidisciplinary communication
– LG Electronics (B2B) – Telecommunications – Local Account – Multidisciplinary communication
– New Business
SAATCHI&SAATCHI (Publicis Group) (09/2009 – 12/2011)
Business Leader – Group Account Director – Team: Account team (8 people)
Clients:
– Toyota – (B2C/B2B) – Automotive – International Account – Multidisciplinary communication
– New Business
Vinizius/Y&R (WPP Group) (01/2008 – 08/2009)
Account director – Running an office (4 people in the account team and 1 financial controller).
Clients:
– Alfa Romeo – (B2C) – Automotive – International Account – Multidisciplinary communication
– LG – (B2C/B2B) – Consumer electronics – International Account – Multidisciplinary communication
– New Business
Tiempo/BBDO & CP Proximity (Omnicom Group) (12/2004 – 12/2007)
Account director – Team: 10 people in the account team
Clients:
– Toyota – (B2C/B2B) – Automotive – International Account – Multidisciplinary communication
– Real Madrid C.F. – (B2C/B2B) – Sports Club – Local Account – BTL & Digital communication
– Mercedes/Daimler Chrysler – (B2C/B2B) – Automotive – International Account – BTL & Digital communication
– New Business
Konecta the One to One Agency (07/2003 – 12/2004)
Account director
Clients:
– Hispamer / Accordfin – (B2C/B2B) – Financial – Local Account – BTL & Digital communication
CP Proximity (Omnicom Group) (03/2000 – 07/2003)
Trainee – Account Executive – Account Supervisor
Clients:
– Real Madrid C.F. – (B2C/B2B) – Sports Club – Local Account – BTL & Digital communication
– smart –Mercedes Benz – (B2C/B2B) – Automotive – International Account – BTL communication
– DIGITAL+ – Digital Platform of Pay-TV – Local Account – BTL communication
Ratto / BBDO Argentina (03/1999 – 09/1999)
Trainee
Awards in Lion Cannes, Effies, Clio, Eye of Iberoamérica, London Festival, Sol, Caples, Imán….
Carla Neves
Marketing Account Manager
M&A Creative Agency
PORTUGAL
Carla é uma profissional com background em marketing, formação académica em Marketing Management e experiência consolidada como Marketing Manager em diversas indústrias. Conta com mais de 15 anos dedicados a gerir, comunicar e conectar de forma criativa empresas e marcas, em diversos setores.
Desde 2010 integra a M&A Creative Agency, assumindo as áreas de Marketing Manager e Account Executive, permitindo-lhe desenvolver competências e know-how na gestão de marcas e produtos, com especial relevância na indústria de vinhos e espirituosas, desenvolvendo estratégias inovadoras e criativas com eficácia comprovada, que levaram a diferentes reconhecimentos e prémios.
Paulina Bascon
Brand Manager
D&M
BOLIVIA
Born and raised in La Paz, Bolivia. Lived, worked and studied abroad in Europe, USA and now resides in Santa Cruz, Bolivia. Commercial Engineer with a passion for Marketing and wine.
After studying Commercial Engineering (a.k.a Bachelor in Marketing and Business administration), started her journey in the marketing world working on BTL, later on ATL and over 4 years to this date as a client managing one of the biggest bolivian wineries. As a Brand Manager, loves challenging creative agencies to reinvent the day to day communication, creating content that generates emotions, empathy, and educates consumers in the fascinating world of wine!