JURADOS WINA 2020
Carlos Trelles
★ Jury member
Carlos Trelles is graduate in Communication Sciences from the University of Piura, Peru. For the last 15 years he has been the responsible for the operations and development of new business in Axon Marketing & Communications, the first Colombian multinational of Integrated Marketing Communications.
Carlos has led the company’s expansion in various Latin American markets such as Chile, Colombia, Peru, Panama, Ecuador, Argentina, Mexico y the United States. During these years he has designed and develop marketing and communication strategies for the technology, services and government sector.
Thanks to his wide experience, Carlos has led to position Axon Marketing & Communications as the Latin American public relations agency with the highest international growth in the last five years.
Modjtaba Oriuee
★ Jury member
With over 18 years of experience in the advertising industry, he has developed his fields of greatest focus: VFX, 3D Motion Design and Animation. He also has collaborations with CGRecord and CGbros.
Modjtaba in his spare time is very fond of stories, even creating great designs in magical worlds.
Solid Second, was the only winner from Oman in WINA 2019.
Hardy Förster
★ Jury member
Hardy Förster ist sowohl Gründer und CEO der hmf Group, als auch kreativer Kopf einer innovativen Agenturgruppe mit Fokus auf Produkt und Marke in der Region DACH und Standorten in Mannheim, Berlin und Zug (Schweiz).
Die Kunden der hmf Group sind vorwiegend international tätige Großunternehmen wie Bayer, John Deere, KCC, PPG, Reckitt Benckiser und Zentiva. Immer häufiger als Embedded Agency in die Konzernarchitektur integriert, entwickelt die hmf Group eng zusammen mit den Kunden medienübergreifende Lösungen, basierend auf folgenden Erfolgsfaktoren: Herzblut, Kreativität und
harte Arbeit.
Hardy Förster hat sein Studium der BWL an der Universität Mannheim als Texter und Konzeptioner für namhafte Agenturen finanziert. Nach Abschluss des Studiums im Jahr 2002 als Diplom Kaufmann (Schwerpunkte: Marketing, Controlling und Psychologie) entschied er sich bewusst für den Weg in die Selbständigkeit. Über kleine Umwege, verbunden mit hohen Lerneffekten, gründete er 2006 die hmf GmbH in Mannheim.
Stefan Kern
★ Jury member
Stefan Kern is Head of Social Media and Content Marketing at the Swiss ad agency Maxomedia. He is specializing in content creation and campaigning and heads the Google and Facebook ad management team at Maxomedia.
Before joining Maxomedia, Stefan Kern conducted worldwide product launch campaigns at the Swiss manufacturing company Meyer Burger. He started he’s career in public relations at Instinctif Partners Zurich and as a copywriter for the government. Stefan Kern holds a Master of Arts of the University of Bern and a Master of Advanced Studies of the University of Applied Sciences in Business Administration Zurich.
Adam Siriraka
★ Jury member
Right after his graduation from Kasetsart University, majoring in Integrated Creative Advertising, he starts his creative career as a copywriter at TBWA/Creative Juice/G1, JEH united Bangkok where now became GreyNJ, a creative hotshop under WPP group.
He was behind many successful awards winning and many talk- of-the town campaigns for both local and international brands in example DTAC mobile operator (Telenor Group), Thai Health Promotion Foundation, Tesco Lotus Hyper Store, Thai Student Loan.
Today, with his rich experiences, he aims to spread his wings and explore a new frontier by setting a result-oriented creative boutique, WORKKIT Bangkok, followed his own way of work for potential clients ie Beerlao Under Carlsberg group, Government Housing Bank (Thailand), Lixil Thailand Group Plc, Krungsri Consumer, Ministry of Energy as well as being an advisor of advertising courses both SILPA the Creative college.
Awards:
Best Copywriting for BAD Awards, Bangkok
Awarded for commercial and PSA campaigns from Adman Awards, Bangkok
Silver Awarded for Commercial campaign from Asia Pacific Ad Festival, Pattaya
International Advertising Award judge for Adstar Busan, Korea
Finalist Copywriting for Commercial Film New York, One show
Silver Awarded for Film Contents in Education from WINA 2019 World independent Ad Awards
Diana Mascoli
★ Jury member
With over 20 years of experience in the field, she still strongly believes communication has a huge impact when it comes to creating a strong connection between brands and consumers.
Graduated in Visual Arts at IED in Rome, during her carrier Diana has won many prizes and awards. After several years spent in international agencies such as Grey Worldwide, she decided to change direction and moved to explore the world of independent agencies where people are the main asset and value to care about. She worked as creative director developing creative projects for Valentino, Telecom Italia, Belstaff and many others. In 2011 she joined The Brand Shop as partner and creative director, facing the challenge to work for new big clients both in the local and global markets, such as P&G prestige, Colgate Palmolive, American Express, Campo Frio group, Ferrero and many others. In 2018 she became the agency CEO and she still happily leads the agency and she can’t wait to see what’s next.
With over 20 years of experience in the field, she still strongly believes communication has a huge impact when it comes to creating a strong connection between brands and consumers.
Graduated in Visual Arts at IED in Rome, during her carrier Diana has won many prizes and awards. After several years spent in international agencies such as Grey Worldwide, she decided to change direction and moved to explore the world of independent agencies where people are the main asset and value to care about. She worked as creative director developing creative projects for Valentino, Telecom Italia, Belstaff and many others. In 2011 she joined The Brand Shop as partner and creative director, facing the challenge to work for new big clients both in the local and global markets, such as P&G prestige, Colgate Palmolive, American Express, Campo Frio group, Ferrero and many others. In 2018 she became the agency CEO and she still happily leads the agency and she can’t wait to see what’s next.
Danny de Nobrega
★ Jury member
Danny is the co-founder of Kilmer & Cruise Advertising, the only African agency awarded at the 2019 WINA Festival.
During his career he has worked across boutique, independent and multinational network agencies including 60 layers of cake, The Jupiter Drawing Room and Digitas Liquorice. He has produced award-winning campaigns for the likes of The Coca-Cola Company, Unilever, Heineken, Under Armour, ASICS and SAB.
Kilmer & Cruise was launched in 2015 and has since been awarded across a range of disciplines and was recently a finalist for small agency of the year. More importantly the agency prides itself on its creative work and the results it achieves for clients such as Hill’s Pet Nutrition and CompCare Medical Scheme.
Danny is also an avid (read: terrible) home-brewer of beer and moderately-skilled vegetable grower.
Marta Nava
★ Jury member
Marta’s career began at Young&Rubicam and then took her to Saatchi&Saatchi. After a few years, she moved to Havas, where she started collecting awards: first some metals for the Italian Art Directors Club, then she went on to win the Facebook Hack for Good competition.
Finally, in 2017, she represented her country in Cannes for the Young Lions competition. Right now, Marta is committed to creating cultural projects for her city, Milan, and she is working for the creative agency Imille as their Creative Supervisor.
Tiago Barquinha
★ Jury member
MA in Corporate Communications and Advertising Management (ESIC Madrid), BA in Business Management (Catholic University of Portugal) and Wake Up Coaching Certified (ISPC – International School of Professional Coaching). He is the Creative Executive Partner at the branding and advertising agency Mojobrands – Brand Lifestyle, through which held various advertising communication projects for brands such as Parfois, Samsung, ANA Aeroportos, among others.
He has over 20 years of experience in large advertising agencies like Brandia Novodesign (Lisbon), Comunica+a (Madrid) and Ativism (Madrid and Lisbon), where he had the opportunity to work with global brands such as Coca-Cola, Vodafone, Red Bull, Real Madrid, Sony Ericsson. He is an invited Professor of advertising course in the Marketing Master and has held several workshops and talks on brand building and communication at the London Advertising Week, UCP School of Arts, European University, UP Medicine Faculty and the Portuguese Economists Association.
Lena Greve
★ Jury member
She started her professional career in 1998 by studying law, because she had the dream to become a diplomat. But when she started her first student job within a comms department in the renown German bank called HypoVereinsbank (now UniCredit), she fell in love with working in this field. It’s when she realized that what gives her the greatest joy is to communicate with all different kinds of people, stakeholders and audiences to understand their needs and find the best solution.
Then, she shifted into studying communications and have been very thankful for this decision ever since. Then, she got a full time job in the bank for four years, working in advertising, PR and events. She studied comms in the evenings and on weekends. In these years it became clear to her that she wanted to work on different big brands from as a strategic account manager, ideally for globally active brands. That‘s why she started at TBWA in 2003 and worked there as International Account Director. Mostly on international accounts like NIVEA and Hansaplast. After more than 8 great years she switched from a big network to one of the five biggest independent advertising agencies in Germany: The Hirschen Group, being responsible for Business Development and Collaboration. It’s a very diverse full service agency group of 7 brands. It has been more than 8 wonderful years with amazingly smart and talented colleagues and she has seen lots and lots of great work for clients and of course following the activities in the communication industry closely.
Tia Morrill - Jose Nava
★ Jury member
Tia Morrill:
Partner & Creative Director, LEVIE, (U.S.A.)
Tia Morrill is a founder of Levie where she is Creative Director specializing in brand identity, positioning, storytelling, and content creation and curation. She regularly advises established and next-generation companies in the areas of branding and communications, design, and marketing strategy.
Her clients have ranged from startups to Fortune 500’s and her work has been showcased on CNN, TODAY Show (NBC), Bloomberg Television, Good Morning America (ABC), The Miami Herald, and other media outlets.
Previous to founding Levie, Tia graduated Magna Cum Laude with her BBA in Marketing and led a number of marketing and expansion initiatives for multiple global hospitality and retail groups in the South Florida market.
Jose Nava:
Partner & Design Director, LEVIE, (U.S.A.)
Jose Nava is a founder of Levie where he leads design for brand identity, product packaging, environmental, and digital design projects. Jose regularly advises next-generation companies in the areas of branding and communications, packaging, design, and digital strategy and implementation.
His clients have ranged from startups to Fortune 500’s and his work has been showcased on CNN, TODAY Show (NBC), Bloomberg Television, Good Morning America (ABC), The Miami Herald, and other media outlets.
Previous to founding Levie, he was Creative Director of the Wynwood Arts District Association, where he established the district as a strong brand that is globally recognized for its art, culture, and creative entrepreneurship.
Aida Pozuelo
★ Jury member
Aida Pozuelo is creative director at Kitchen. Previously, she worked more than six years as an Art Director and Visual Designer at Lola MullenLowe for clients like Burger King, Unilever, Scrabble, Pictionary and Barbie. During these years she has won more than 50 awards in festivals like NY Festival, El Ojo de Iberoamérica, C de C, El Sol and Cannes Lions.
Via Villafuerte
★ Jury member
Via Villafuerte is the founder and Managing Director of Oddefy Agency, a full-scale integrated marketing group from the Philippines that is rooted in creative disruption and effective communication in bringing about work that is unique and inspiring. They are a fresh young group of marketers and also one of the rising agencies in their market.
Albeit barely two years old, Oddefy Agency has already won partnerships and bagged some awards with renowned brands, both international and regional, such as Citibank, JobStreet, Grab, AXA and Klook. Their out of the box approach and belief in simple yet impactful marketing makes this group a force to watch out for.
Via has been with the marketing industry for almost 10 years now, half on the brand side as a brand/product manager, and then later joining the agency side. She is also a Young Lion Media Academy graduate last 2019.
Simon Hakim
★ Jury member
Simon Hakim is the CEO and Co-Founder of Hunter a creative branding agency, head quartered in Melbourne. He loves brands, strategy, positioning, marketing, technology, collaboration, business models and category disruption. In an interview Simon was described as «not your typical person, so it follows that his advice isn’t typical either. He doesn’t pull punches. If you’re looking to start a business he’s brutally honest about what to expect.» Outside of work he enjoys cycling, walking the dogs with his wife and drinking the best coffee Melbourne has to offer.
José Arribás
★ Jury member
Professional with more than 20 years of experience. After his beginnings in the multinationals Contrapunto BBDO and McCann Erickson, he went on to work in the Spanish independent agencies Mak and La Caseta as executive creative director. In 2007 he founded Parnaso, an agency in which he is currently the executive director and head of the creative department.
Professor of creativity and lecturer at: Universidad Pontificia Comillas ICADE; Centro Universitario Villanueva UCM; Escuela Superior de Empresas ESESA; Facultad de Comunicación de Sevilla US and Centro Andaluz de Estudios Empresariales CEADE.
As a creative, he has achieved more than 200 creative awards at national and international level in the main advertising festivals, achieving recognition in all communication disciplines. His agency, Parnaso, has achieved the following awards: Best 100% Spanish advertising and creativity agency; European gold medal for merit in work; TOP 100 World Wina of the best independent advertising agencies; Best decentralized FICE agency of the year in Spain; Gold star for professional excellence; Best independent advertising agency in Spain and number one agency in graphic advertising in Spain.
Milena Guillot
★ Jury member
Bachelor of Arts in Communication, Professor of Strategic Planning at the Catholic University of Uruguay. Board Member of the Association of Uruguayan Advertising Agencies. Board Member of CONARP (National Advertising Self-Regulation Council). Member of Judge’s Panel in 2011 GOLD Campaign. Member of Judge’s Panel 2018 Eye of Iberoamérica. President of Effie Uruguay in 2015
International Speaker for UN Women in NYC, La Ceiba Festival in Havana, WEP Business Forum in San Pablo, Brazil and at various seminars on the national level. She has also given lectures at workshops for the Chamber of Advertisers, Catholic University, ORT University, University of Montevideo, and the University of Labor.
She began her advertising career at Young & Rubicam Uruguay in 1991, and in 2008 she co-founded Amén along with Nacho Vallejo.
Mak Kordic
★ Jury member
Mak Kordic has been in the advertising industry since 2006, when he was 19 years old. He then took the role of program coordinator for Golden Drum international advertising festival and SOF Slovenian advertising festival.
His love for advertising and technology fueled a dream, which was to create his own agency. Aged 23 he made it, founding CNJ digital. He led CNJ digital to become an award winning digital agency, with an international team, which serves local and foreign clients. They focus on delivering digital solutions for the B2B segment, leading the digital transformation for enterprises around the world.
Mak is still involved in advertising, through his company’s cooperation with big network advertising agencies such as Luna /TBWA, Grey Ljubljana and others. They work together on delivering outstanding digital solutions in the B2C segment for their clients. Mak was part of hundreds of digital projects, he excels in creating better UX and digital strategies.
Arturo Suárez
★ Jury member
Arturo Suárez has 14 years of experience as a publicist. He currently serves as the General Creative Director of Cheil Colombia, an agency he has been leading for 3 years, during which time he has managed to grow the company exponentially. The company has since won its first awards, including one Gold and three Silver medals in the 2019 WINA Awards, and was nominated as the independent agency of the year by FICE.
He has worked with big brand names, such as Samsung, Renault, Nestlé, Kellogg’s and Coca-Cola, among others, and has received many awards at festivals such as the Cannes Lions, D&AD, LIA, EFFIE, FIAP, FIP, El Ojo de Iberoamérica, El Sol, Círculo de México, El Dorado y WINA.
Celio Ashcar Jr
★ Jury member
Com mais de 25 anos de profissão, já atuou em diversos formatos e cenários no mercado de comunicação.
Graduado em Administração de Empresas pela Universidade Mackenzie com extensão em Propaganda e Marketing na ESPM. Atuou no universo acadêmico sendo Professor de Planejamento de Eventos na Universidade Anhembi Morumbi.
Sócio da AktuellMix e Nø Line. Aktuellmix, agência de comunicação com mais de 20 anos atuando no segmento de Live Marketing por todo Brasil e com o objetivo de despertar percepções únicos, transformando a relação entre pessoas e marcas. Nø Line, consultoria e geradora de conteúdos do universo Games | e-sports.
Atualmente, ocupa o cargo de Chairman da AMPRO (Associação de Marketing Promocional), eleito para biênio 2016/2017 e reeleito para biênio 2018/2019.
Trabalhou na Rede Globo como Coordenador de Eventos e Promoção, sendo responsável pela implementação da área em São Paulo, onde realizou grandes projetos como eventos de lançamento de programas, ativações e experiências de programas em locais de grande fluxo.
Ao longo de sua carreira foi jurado de diversos Prêmios e Festivais importantes do mundo.
Ana Castro-Mendívil
★ Jury member / first round
Ana María Castro-Mendívil Gotuzzo, Creative Director and co-founder of La Agencia® Laboratorio Creativo, has been a presence in the world of design and advertising for over 20 years , working at the behest of power brands for which she has been able to develop important products and high-impact campaigns.
A self-learned individual, she would teach herself web programming. Later on, her restlessness curiosity for design led her to pursue a career in Advertising Design at Toulouse Lautrec –which was followed by various specialized courses in branding, alongside her sommelier career which has proven to be an added value to her expertise in the branding and communication development of food and beverage brands, in addition to the development of major market brands such as Cuatro Gallos or Intipalka.
In 1997, Ana María began her career as programmer for independent agencies. Her talent and creative ability led her to become Art Director in large network agencies, and because of her year-long work on the benefit of her clients, would eventually secure the position of Marketing Manager for several years.
In 2006, in light of the few opportunities available as creative, she decided to launch with César Cabrejos LA AGENCIA®, initially as a boutique agency, managing later to develop it as an independent company until finally becoming a Creative Laboratory, which would work for the most important brands in the country.
Even though she always kept herself away from the Star System, her effort and dedication were ultimately acknowledged, receiving the Women’s Marketer’s Peru Award in 2019 for her creative career.
Tony Sarroca
★ Jury member
Since 2011, Tony has lead one of the most acclaimed and fastest growing independent agencies in Chile. Prior to simple, he was Partner CCO at Prolam Y&R; he was also CCO at The Bravo Group, NY, USA; Associate CD at McCann, and began his career as a Copywriter at AMW/JWT.
His awards include Cannes, Clio’s, Andy’s, D&AD, ADC, LIAA, OneShow, NY Festivals, El Sol, Lápiz de Platino, FIAP, El Ojo de Iberoamérica, Wave, Fice, A! Achap, and Wina, where simple was appointed Agency of the Year in 2016.
He was chosen one of the 25 most distinguished people in advertising in Chile in the last 25 years, by Publimark magazine. Tony was also voted Best Creative
Director Chile by MKTG BEST.
He has been Radio Jury President at Wave and El Ojo; a jury member at Cannes, in three occasions; Clio’s, NY Festivals, Eagle Awards, APAP, Tatakuá, Caribe, AdStars, Wina, and Jury President at A! Achap.
Tony was raised in the US and in Chile and has a College Degree in Advertising. He is married and the proud father of Dominga, Martín and Vicente.
Andrés Chornogubsky
★ Jury member
Computer engineer specialized in innovation and new technologies, with more than 20 years of experience. Consultant in the field of New Technologies for various multinational companies in Europe and Latin America.
Currently founding partner and CEO at 3·Ways, an interactive healthcare-focused agency with more than 13 years of track record in the area.
Founding partner and member of the management board at Escuela IDEO, a cutting edge center in educational innovation with national and international projection.
Manuel Ayllón
★ Jury member
Professional expert with more than 20 years of successful experience in the communications industry. He leads the planning and execution of important communication and crisis management projects for companies in sectors such as Energy, Oil & Gas; Banking, Finance, Insurance and AFP; Real state; Food & Beverage; Retail and Digital, among others.
Lead and integrate teams that have achieved international recognition. He has a degree in Communication Sciences, with Postgraduate courses in Corporate Communication, Crisis Management, Negotiation and Conflict Resolution, Branding, Community Relations, Digital Communication, among others.
José Luis Rueda
★ Jury member
His biggest career accomplishment has been the people he had worked with.
With over 10 years of experience in the advertising industry, he’s had the opportunity to enrich his knowledge by working with Colombia’s biggest ad agencies.
He was fortunate to start as a Trainee Copywriter on TBWA, where he discovered the importance of disruptive thinking. Then, he joined Sancho BBDO as a Copywriter and learned the value of strategy, before passing to Rep/Grey which trained him as Senior. After that, he went to Ogilvy where he boosted his passion for creativity. A passion that later took him to lead Havas (Medellín), an office that became a creativity reference for the company’s global network. This journey drove him to be Head of Creativity from La Fábrica, Bavaria-ABInBev’s inhouse and as of today he’s part of Draftline the first creativity Co-laboratory in Colombia with 100% brewed DNA.
Along his journey, he’d received awards from the most prestigious ad festivals around the world such as: Cannes Lions, D&AD, Cristal, Fomla, Drums, El Ojo de Iberoamérica, El Sol, Fiap, El Dorado and WINA, among others.
Carlos Arturo Torres
★ Jury member
Carlos Torres:
General Creative Director, CONNAXIS, (Bolivia)
Colombian, he completed his specialization studies on different branches of marketing and advertising in Argentina and Bolivia, where he implemented and developed communication strategies for approximately 15 years.
In his years of experience working in advertising, he had opportunity to work on large 360°, ATL, BTL and Digital projects for recognized international brands such as 3M, Unilever, Ax, Dove, Sedal, Skip, Omo, Knorr, Ades , Paceña, Huari, Pepsi, Hivos, Unicef, Banco Unión, YPFB, Entel, among many others.
Creative General Director of Connaxis since February 2017, an international agency with presence in 5 countries in America and Europe. In Bolivia, in 2018 and 2019, in the eCommerce Awards Connaxis won the award for Best Digital Agency, also in 2018 the Ibero-American Festival of Creativity and Strategy (FICE) recognized them as the Best Independent Digital Agency in that country, including them in the Ranking of the 50 Best Creative Industries in Spanish; and on November 1st of 2019, during the 7th Latam Digital Awards held in Bogotá (Colombia), were awarded for having built the Best e-Commerce Store in Latin America with a project for Tigo Paraguay.
Mario Santacruz:
General Director, CONNAXIS, (Bolivia)
Although he is Spanish, he has developed almost his entire professional career in Latin America. 9 years ago he began to dedicate himself to generate strategies for companies in digital environments from Bolivia.
In these years he has directed several digital marketing specialized agencies, with experience not only in Bolivia but also in Costa Rica, Paraguay, Uruguay and Argentina generating online advertising strategies for major brands such as Pepsico, Unilever, AB Inbev, Heineken, Tigo or Nissan, among many others.
He is General Director of Connaxis since September 2016, an international agency with presence in 5 countries in America and Europe. In Bolivia in 2018 and 2019, during the eCommerce Day Connaxis won the award for the Best Online Marketing Agency for eCommerce; also the Ibero-American Festival of Creativity and Strategy (FICE) recognized them as the Best Independent Digital Agency in that country including, in addition, in the ranking of the 50 best creative industries of 2018 for the Spanish-speaking countries and in November 1st during the 7th Latam Digital awards in Bogotá, Colombia, won a recognition for building the Best Online Store in Latin America, a project for Tigo Paraguay.
Viviana Toletti
★ Jury member
Director and partner of XCOM with 18 years of experience in Strategic and Corporate Communication. Before joining the agency, she worked in the area of communication in advertising agencies: Talent, Young & Rubicam and Leo Burnett. She also participated in communication projects for brands like Faber-Castell, Bauducco, Sony Pictures Television, BBC, among others.
She has a degree in Social Communication from the Pontifical Catholic University (PUC-SP) and a degree in Management of Communication Processes from the School of Communications and Arts of the University of São Paulo (USP) and Specialization in Desing Thinking from Echos – Laboratory of Innovation and Digital Marketing at Insper.
Bosco García
★ Jury member
He studied Industrial Engineering, then he worked as Headhunter at Michael Page for 2 and a half years, now for almost 4 years he has been working at Meller, a glasses and watches ecommerce, first as Business Analyst then as Project Manager and for 2 years as CMO. He also works as an Advisor in other fashion ecommerce.
He has a holistic view of the strategy from product development, marketing campaign planning and the creation of automatic, scalable and personalized sales funnels at each stage of the customer journey. The goal is to create an optimal user experience across all digital channels, from acquiring new buyers to building a loyal customer base. He relies on lean methodologies to test new growth strategies and tactics.
Ferju Cuevas
★ Jury member
Everything started in BBDO Chile as a Creative Copywriter for clients like Sony, Bayer and CMPC. Then, he worked as a Creative Director in Proximity Chile, FCB Mayo Chile and Inbrax Chile, for brands as Citroën, Falabella, LG, P&G, Samsung, El Mercurio, Fiat, Nike, Jeep, Old Spice, Gillette, 3M, Merrell, KidZania, Sodimac, Tramontina, among others.
With 2 years living in Bolivia he has done big campaigns for Sofía, Huawei, Unilever, CCU-BBO, Bata, Faber-Castell, Lubricantes Mobil, Pelikan, Tigre, among other brands.
His work has been recognized at a local and global scale in Wina Festival, FICE, FIAP, AD STARS, Cristal Festival, Creativity Awards, Creativepool, A! (Asociación chilena de publicidad) and EFFIE Awards Chile.
He has published his Works in Lürzer’s Archive and Best Ads On TV, website where he got the Nº1 place among 2017 creatives of the world. Jury member in El Ojo de Iberoamérica 2018, 2019, Wina 2018, The New York Festivals, Creativity Awards and Best Ads On TV among other festivals.
Federico Rivera
★ Jury member
Digital Marketing professional with 12 years’ expertise in strategic accounts management and digital/social media team leadership.
Has helped domestic and multinational companies such as Nokia, Citibank, Oracle, Subway and others to improve branding, demand generation, sales and engagement with their audiences through Data Management, Social Media, Growth Hacking and Inbound Marketing.
He is defined by more than a decade being brand ambassador, digital influencer, data collector, speaker and strategist in Digital Marketing for high-profile companies around South-America.
Carlos Bartolomé
★ Jury member
President of the APAR (Association of Advertising Agencies of Rosario). Founder, Director and Creative Director of Carlos Bartolomé & Assoc. a marketing and communication agency based in Rosario City, Argentina with 28 years of experience bringing its services to clients all over the country, focused on developing research-based communication strategies.
Director of the AAP (Argentine Association of Advertising). He was a cinematographer and now continues as director of the commercials and tv shows produced by CBA Cine.
Carlos was Tenured Professor in the Faculty of Political Science and International Relations (National University of Rosario) and visiting Professor at the National Universities of Litoral and Paraná.
Was Director of the Cinematography Department at the Pan-American Art School (Buenos Aires), he has received distinctions from Clio, Fiap, Círculo de Creativos Argentinos (The Argentine Creative Circle), Argentores (The Argentine Association of Authors), Fund TV, Volvo, Luchemos por la Vida NGO, Eikon and seven distinctions from the Argentine Association of Marketing, including the Grand Prix “Mercurio de Plata”.
Feña Riquelme - Nasser Avid
★ Jury member
Feña Riquelme, DGC
He has ten years of experience developing strategies and concepts for leading brands for very different markets. He began his career at Gray Chile and later returned to his hometown, Concepcion, in order to decentralize creative ideas. He is currently a DGC in Creativity & Intelligence. In 2019, he received a Grand Prix at Wina festival, managing to position CI as the # 1 independent agency in Chile, and to receive a 2018 FICE award of 2018 for best regional agency in Chile.
Nasser Avid, Creative Supervisor
He began his career at FCB MAYO where he worked as a creative editor in the digital area for well-known brands such as Santander. Later, he went back to Conception, where he joined the agency Creatividad & Inteligencia as a Creative Editor and where he currently leads the digital team as the Creative Supervisor for the top brands in the region. Within just a few years he garnered important awards at both international and local festivals.
Jacopo Pesavento
★ Jury member
With over a decade of experience and knowledge working in both Eastern and Western markets, Jacopo decided to call the shots and become his own boss. He began his next journey by creating a boutique branding agency with a vision to help SMEs develop and launch throughout the online and offline world, successfully serving over 25 start-ups and creating a portfolio including more than 100 clients, such as Roberto Cavalli, Versace, Maserati, Visa, Philip Morris, Lululemon etc.
Jacopo and his team are passionate about delivering strong brand strategy, development, marketing and social media management, making these the core strengths of his agency. Jacopo is constantly pursuing new projects and ventures, spending his time equally between Hong Kong and Shanghai.
Felipe Pimentel
★ Jury member
Felipe Pimentel is a Content Creative Director at Lew’Lara, TBWA’s Brazilian office. With over 15 years of experience that has been recognized at national and international advertising festivals such as Cannes, El Ojo, Wave and others.
Pimentel started his career as an art director back in his hometown, Brasília. In 2016 he moved to São Paulo, started working at Lew’Lara/TBWA and have since then done consistent creative work for brands like Nissan, Gatorade, Airbnb, Wella, Kolenston, Netflix and the biggest brazilian bank, Banco do Brasil. Work that got Pimentel his first promotion as Head of Art and Digital in 2018 and gave him his currently job as Content Creative Director in which he can mix art direction with his digital background.
Jeniffer Agudelo
★ Jury member
Currently based in New York City, she is the Senior Account Executive at AFG& for Purina in Latin America and the Caribbean. Passionate for marketing, empowerment and self-growth, Jeniffer holds a Master in Letters and is now halfway to obtaining her MBA in Marketing. During her free time, she is a writer and a film producer, her first short documentary “From Heaven is Cali” is set to premiere mid 2020.
Eduardo Basque
★ Jury member
Eduardo Basque studied School of Marketing and Advertising and his career has been focused on the Art Direction since 1998. After working in several agencies, he went to work at McCann Health Brazil in Sao Paulo, as the Senior Art Director.
During his career, Basque has won numerous awards including New York Festival, Eurobest, Lusos, ACT Responsible. He also has several publications in the Lürzer’s Archive Magazine and was number one at the ranking of BestAdsonTV during 2011, among the top worldwide art directors.
Experience as advertising award jury member: Lusos 2018/19 (Design), New York Festival 2019 (Package and Product Design), WINA 2019 (Pharma), Lisbon 2019 (Promo & Activation) and Global Awards 2019.
Alejandro La Torre
★ Jury member
Studied at the IPP and in the first year, he started his internship at Quorum Nazca Saatchi & Saatchi, then he went to Creazone. After that, his curiosity took him to the world of BTL, he was the first creative editor of Yellow BTL, this work let him to move to Chile and he worked at the agency Los Quiltros among others. After a few years, he returned to Peru as Creative Director in Mayo FCB for a long time. But curiosity continued, and he wanted to explore the digital world, so he went through Tribal DDB, then they called him from Youpanqui BBDO to handle integral brands. A few years later, Mood gives me the opportunity to be CCO where he is about to turn 3 years.
Among his achievements:
Work a brand and bring it to be in the top ten of Peruvian brands.
2 EFFIES, 2 APAP, 1 ACHAP, 10 finalists in FIAP, 2 Grand Prix in FIP, 4 WINA, finalists in Ojo de Ibero América.
Fernando Revollo
★ Jury member
El Feo, a Bolivian creative who decided to pack his sad rags to go on a trip as a casual urban masterate. He thinks there is an exception to every rule, he is always hungry and he doesn’t usually make the bed, it makes his. Thanks Cortázar!
As advertiser he was able to participate throughout his career in several areas: design, art direction, writing, creative direction and being part of the digital transformation through the creation of content and innovation for different countries: Bolivia, Mexico, Spain, Honduras, Guatemala, etc.
He participated in Festivals and Biennials of design (Mexico, Bolivia, Peru), Advertising festivals (Ojo de Iberoamérica, Cannes Lions, Effie Awards, Wina World Independent Advertising Awards, FICE and El Locoto Publicitario Bolivia), obtaining several awards in categories of design, digital innovation and content.
★ Jury member
After being friends, involved in production and advertisement for more than 17 years and with very different backgrounds, Cachi Alfaro (audio engineer, director and music producer) and James Dyer (post producer, editor and broadcast producer) formed the direction and production duo «Passport Brothers»; founding Passport Studio in 2016: a production company focused on digital media.
Since the creation of Passport Studio, James and Cachi have been characterized by always finding the best way to tell stories, develop the right logistics for each project and thus, help their business partners to reach the ideal destination of each project.
Eduardo Escalona
★ Jury member
Creative director of Walkers, an independent agency with 25 years of experience in Chile, chosen in 2019 as Effective Agency of the year by Fice Awards. In his 13 years working in agencies, Eduardo has obtained awards in El Ojo de Iberoamérica, Fiap, Effie, Achap, Wave Festiva, WINA and was part of the only chilean duo that has obtained gold in Young Creatives of Fiap. Walkers’ work philosophy is based on 3 pillars: distinctive creativity, effectiveness and quality of service.
★ Jury member
Comenzó su carrera como redactor publicitario en Young & Rubicam, más tarde colaboró en diferentes agencias como Terán/TBWA, BBDO, Olabuenaga, entre otras, ocupando diversos cargos y trabajando para marcas como AeroMéxico, Jumex, Nivea, Bachoco, Movistar, Bayer, Jeep, Pepsi, Sabritas, Cruz Roja Mexicana, etc.
En 2008 se integra como Director Creativo a Ganem, y crea campañas icónicas para Funerarias J. García López; esto le permite ganar en diferentes festivales creativos y de efectividad publicitaria.
En 2011 migra a digital y más tarde se certifica como el primer creativo tecnólogo ante CONACYT creando proyectos de Internet de las cosas, desarrollo tecnológico y crowdfunding. Esto le permite obtener primeros reconocimientos internacionales para la creatividad Michoacana con Mescalina.
En 2016 se integra como socio y VP Creativo en Figallo No Format Agency, y gracias al proyecto Christmas Hero obtiene su primera patente internacional, esto posiciona a la agencia como un referente de Innovación en diferentes festivales creativos.
Actualmente es Director General Creativo en 14 Días donde dirige el área de Experiencias e Innovación.
Ha sido jurado en diferentes festivales de publicidad nacionales e internacionales: Círculo de Oro, Iab Mixx, Young Lions, y Wina. Ha ganado más de 90 premios en diferentes festivales: One Show, Círculo Creativo de México, Sol de Bilbao, FIAP, Ojo de Iberoamérica, Caracol de Plata, Big Idea Chair, Effie, Awwwards, IAB México, Wina, entre otros.
Pancho González
★ Jury member
Pancho González studied advertising at the Universidad de Santiago in Chile and MBA at the Berlin School in Steinbeis University, Germany. He has worked in the best Chilean advertising agencies and currently is Chief Creative Officer at Inbrax Chile; Director at Achap (Chilean Advertising Association) and Director & VP at IAB Chile.
He has been judge at major worldwide advertising festivals, including Cannes, Clio Awards, The New York Festivals, Art Director’s Club, LIAA, Mobius, Webbys Awards, Ad Stars, PIAF Awards, Grand Jury at Cresta, FIAP, FICE, Effie Awards, Golden Awards of Montreaux, Cristal Festival, Eagle Awards, El Ojo de Iberoamerica and Achap (Chile), among many others and was the first Chilean to chair the jury of AME Awards in New York and teaching at Miami Ad School. He has been speaker in Costa Rica, Brazil, Argentina, Russia, Mexico, Germany, United States, Japan, Mexico, South Korea, Czech Republic and Chile.
More than 150 national and international recognitions (Cannes, ADC’s, New York Festivals, FIAP, Ojo de Iberoamerica, Effie, Grand Effie, Grand Prix FICE, Young Guns, Epica Awards, Cristal Festival, Creativity, Young Creatives One Show, Cresta Awards, Graphis, Eagle, AdStar, IAB, WINA Awards, Achap, Archive, Creativepool, The Indie Summit Awards, Creativepool, FICE, Eagle Awards, Summit Creative Awards, A’Design Awards, Never Zapping Festival). Recently nominated in the Top 25 Worldwide CCO and Worldwide Top 100 Influencer by Creativepool 2017-2018, London; Adlatina ranked his agency Chilean Top Ten at Crema 2014 and it was located at 7th place in WINA Festival 2016; Top One Creative Director, Top 10 ECD and Top 10 Creative Agency at Bestadsontv.com 2017; Top one worldwide CCO jury at TheNextGag 2017, nominated MKTG BEST 2018 as Chief Creative Director in Chile, Top 1 Chilean copywriter of decade and Inbrax Top 2 Chilean agency of decade at Lüerzer’s Archive.
Pavel Kozlov
★ Jury member
Pavel Kozlov has more than 14 years experienced in graphic & digital design and illustration. In 2006 he founded the Peopleofdesign.ru project, which writes about design, art, fashion. Pavel worked with Uber, S7 Airlines, Yandex, Tristan Pollock, Simple.ru, Radugadesign.com and other.
In 2007 Pavel was co-founder of Radugadesign company. New media agency, which creates videomapping and interactive video. Since 2010 Peopleofdesign was participated in the festivals and competitions as jury and media partner.
Since 2015 Pavel has his own personal brand Noname Production. In 2019 Pavel launched the Promopomo.com — gallery of promo websites. He creates illustrations, logotypes, packaging and other branding projects and web sites.
Santiago Palacios
★ Jury member
Santiago Palacios Infante, Graphic Designer, from Bogotá Colombia. Branding, User Experience and ATL. 10 years as Creative Director in agencies such as Proximity BBDO, Aida MullenLoweSSP3, Executive Group and BLCK® Creative Intelligence Studio, in Colombia, Serbia, and Mexico. He has been Creative Director for accounts such as Claro, Banco Falabella, Nescafé Dolce Gusto, Coppel, LTH Batteries, Oracle, Aon among others. Winner on several occasions of the Steel Pencil Award, Effie Latam, Webby Awards, WINA Awards, among other awards and nominations.
A year from now, Santiago has become the CEO of BLCK® Creative Intelligence Studio in Monterrey, Nuevo León, Mexico.
Rafa Saits Arcos
★ Jury member
More than 25 years of advertising career (He started at 21, had to work soon). Has worked with major brands in his country: Copec / Bilz and Pap / Cerveza Escudo / Banco Falabella / Watt´s / ENTEL / Banco Santander / Tiendas Falabella / TVN / Renault / Kem / Kem Xtreme / VTR / Unilever / Abbott Laboratories / between others.
Has been a Jury at EFFIE, ACHAP, WAVE, FIAP and Ojo de Iberoamérica festivals, and also in several university competitions. Has won local and international awards. Has been proud contributor to several brands managed to reach the Hall of Fame of Chilean marketing, represented his country at the Young Creatives in Cannes, works and has worked with great Creatives. He participated in unforgettable regional meetings of the Lowe network, listened live to several of his advertising idols.
He has been part of the iconic stages of Chilean Advertising. He knows many people and countries thanks to this career.
In short, he had a great time!
Nathalie Hazim
★ Jury member
Dominican artist and advertiser. Owner of the advertising agency, Room® Grupo Creativo, which she started at the age of 22 in her room as a creative workshop to work with different brands. Thanks to her determination and passion she managed to turn it into an award-winning advertising company in her hometown of Santo Domingo. Hazim is also winner of the World Independent Award WINA 2019 in Bogotá, Colombia in the BETTER WORLD category with a campaign of digital performance.
Despite her young age, Nathalie has worked advertising for institutions such as the World Bank, the European Union and The United Nations aside from important Dominican political and commercial campaigns, which position her as one of the most versatile advertisers with the greatest mastery of issues at the time of engineering or creating a brand from scratch.
Nathalie’s artistic streak has always had more outlets with an important leading role in her life, so while she was studying advertising in the Universidad Iberoamericana (UNIBE) of Santo Domingo in parallel she studied for 2 years at the New York Film Academy where she graduated from cinematography.
These studies allowed the young advertiser to develop companies with mind blowing know-how, like her advertising agency Room Grupo Creativo, her record label Malagana® Records and the audiovisual production company Malagana® Filmworks specialized in digital content creation, short form film videos, music videos and film in general.
As singer Nathalie Hazim already has two record productions with which she achieved important awards such as the «Independent Awards» in the United States and two nominations as “Soloist of the Year” in Premios Soberano, the main award of her native Dominican Republic.
She is currently recording her third production between Colombia, Dominican Republic and USA which shows the versatility and determination of a young artist who doesn’t spare efforts to achieve her goals, as a woman that is determined to believe in herself and move forward in a world increasingly competitive and where quality and creativity are the essential fuel to excel.
Daniel Da Hora
★ Jury member
Considered one of the most important Northeast Brazilian creatives of his generation. Awarded, speaker and member of the jury at several global creativity festivals, such as Cannes Lions; CLIO Awards, New York Festivals, Ad Stars Asia, LIA, A’Design Awards, Cristal Festival, El Ojo de Iberoamerica, among many others.
Member of The International Academy of Digital Arts and Sciences (iADAS); member of The Academy of Interactive & Visual Arts (AIVA); member of Art Director’s Club (NY/USA).
Beyond graphic design and art direction skills, works also with product and business insight, bringing together creativity, technology and innovation.
Vieri Figallo
★ Jury member
Vieri Figallo founded Figallo No Format Agency after completing college in 2008. Since then he has worked for: Ericsson, Funeral Pet, Sin Delantal, Spotify, AVON, Playboy Condoms. These are just a few of many brands he has lead created campaigns for.
In his career, his work has been recognized in: World Independent Awards, Caracol de Plata, Ojo de Iberoamérica, Festival Amapro and in the Círculo Creativo with a Grand Prix in innovation. He has been sworn into the Amapro Festival and Círculo Creativo.
His greatest passion is generating ideas that people share and convert them into media content. Advertising that does not look like typical advertising.
Jonathan Ramírez
★ Jury member
Better known in the advertising industry as “The Aunt.” Over the course of his 11 year-career he has worked with different agencies: McCann, DDB, Grey, JWT and Publicis, as well as several independent agencies in Argentina and Colombia. This has allowed him to take part in projects that have achieved recognition in advertising festivals such as: Cannes Lions, El Dorado, El Ojo de Iberoamérica, etc. All of this has allowed him to be part of creative teams working for brands such as: Coca-Cola, Renault, Honda, Banana Boat, Playdoh, Nerf, among others.
Salvador da Cunha
★ Jury member
Over 25 years of experience in Reputation Management, Communication Strategy multi stakeholder, Corporate and Financial Communication and Crisis Management in Lift World, the biggest and most reputable communication consulting company in Portugal. Owner and Chairman of Balto Capital, a private equity vehicle to invest in Creative Business.
Throughout his career, he was:
Member of the Board of ICCO (The International Communications Consultancy Organization) (2008/2010).
Lecturer at ISLA – Post-Graduate in Image, Protocol and Events Management and at INP – Post-Graduate in Public Relations and Communication Management. (2005/2010).
President of the Board of APECOM (Portuguese PR Consultancy Association) from 2008 to 2010 and Vice-Presidente (2002/2008).
Journalist and Editor, specialized in Economics and Finance, at several economic newspapers – Semanário Económico, Diário Económico (Founder), Público (Founder), Valor (Founder) and Semanário. (1988/1995).
Founding shareholder of Jornal de Negócios and Negocios.pt (Mediafin) (1997/2001).