Kohei Kawasaki, LIFULL – Japan
Kohei Kawasaki is an internationally award winning Creative Director, currently serving as Executive Officer / Chief Creative Officer of LIFULL. Kohei leads the company’s creative team, whose work encapsulates all strategy, marketing, design, communication and innovation efforts for the company.
He has spent his career at great agencies like J. Walter Thompson, Leo Burnett and IMG SRC crafting award winning, effective campaigns for clients such as Uniqlo, Nike, P&G, Sony, Kraft, Nestle and Morinaga.
He has worked on projects including “Eatree Plates”, “Living Anywhere”, “Kit Mail Hologram”, “Singing Nature” and “No Salt Restaurant”.
Kohei has been recognized at international and domestic creative awards, and has won over 160 creative awards including Cannes Lions Gold, One Show Gold, Clio Awards Gold, LIA Gold, New York Festivals Gold, Spikes Asia Grand Prix, ADFEST Grand Prix, CODE Award Grand Prix and Dentsu Advertising Awards Grand Prix.
His philosophy is: “Break the ordinary and create something that doesn’t yet exist in this world.”