AUDIOVISUAL PRODUCTION, PRINT & DIGITAL
Quino Oneto Gaona
Executive Creative General Director
Prior to landing at Rapp Argentina as Chief Creative Executive Director, he was DGC at J. Walter Thompson Chile and at FWK, and editor at Agulla & Baccetti, Lowe, Ogilvy and FCB. He received more than 200 awards in virtually all national and international festivals, including several grand prix. He was chosen for two consecutive years creative of the year in the FePI awards (2014-2015) and led to FWK to be distinguished in the Eye of Latin America 2013 and 2015 as best independent agency of Argentina, as well as in the FePI 2014 and 2015. At the Clarin 2014 Awards and at FICE 2015, it was also the most awarded agency. That time, J. Walter Thompson was named Latin network of the year in Cannes 2016.
He was a juror in El Ojo de Iberoamerica, the Circulo de Creativos Argentinos, FePI, Clarin, AdStars (Asia), La Oreja, Lapiz de Oro, Caribbean Festival, Young Cannes, Behance Portfolio, Wina, FICE, Colombia, Copywriter, Achap, Apta Rizzuto, Art Director, among others.
He was a lecturer in Neactiva, Open Your Anco, FePI, AAP Senior Marketing Program, UAI, San Andres University, Telefónica Foundation, Copywriter, FICE, All Creative, Latin American Advertising Congress, Open Congreso, BA design to the world (GCBA) and in the University of the East.
Some clients he worked with: Coca Cola, Pepsico, Ford, Nestlé, Movistar, Danone, Renault, Mondelez, Santander, Gillette, Unilever, Telefonica, SC Johnson, Samsung, Directv, Shell.
CEO and Executive creative director
– Junior creative copywriter Publicis Casadevall Pedreño – January 2004 to September 2005
– Creative copywriter Publicis CPG – October 2005 to May 2009
– Creative director and trade marketing manager Slogan – June 2009 to February 2012
– CEO and Executive creative director Slogan/ Interpartners Worldwide Council- February 2012 to the present
I have worked for various clients such as: Mahou San Miguel, Coca-Cola, Pernod Ricard, Intermon Oxfam, Buitoni, Cadbury, Bodegas Torres, Renault, Editorial Planeta, Merck Pharma, Artiach, Nestlé, Movistar, Estrella Galicia, Cabreiroá, Cacaolat, Ajuntament de Barcelona, etc.
I was born in Barcelona the 7/02/1983. Graduated in Advertising and public relations.
Universidad de Palermo
Consultant, professor and conference speaker with proved experienced in B2C and B2B Business and marketing strategies. Track record in cross segment, cross audience, positioning & demand generations activities for product and services. Fluid in languages and flexible to adapt to different cultural contexts and situations. Specialties: Strategic Marketing, Business Development, Sales & Channel development, Branding, Advertising, Digital Marketing, Integrated Communications.
Partner/General Creative Director
TBWA / Frederick
Born in the city of Viña de Mar, Chile in 1969 and raised in the agency Frederick since 1994.
Graphic Designer and Social Communicator of the legendary School of Communication Mónica Herrera of Lyon Street, began his career as Art Director in Lopez and Sutil and then in Frederick and Valenzuela. After 4 years he traveled to Barcelona to develop his vocation as a musician.
In 1998 he returns back to Frederick as a Creative Director, winning the Agency of the Year award along with numerous international awards. He continues to develop his musical vein collaborating with different producing houses like jinglista, musician and arranger.
In 2004 he emigrates to the agency 180 Degrees, winning a Lion in Cannes and the Agency of the year award 2008 as General Creative Director. In 2010 he returned to TBWA \ Frederick as a Partner and General Creative Director.
He has participated as President of Jury in radio in Wave Festival, Jury in Cannes and exhibitor of several seminars in Chile and publicity festivals in different countries like Brazil and the United States.
Today he is the General Creative Director and Partner of the TBWA \ Frederick agency, obtaining in Cannes 2014 the first Golden Lion in radio for Chile. He is Director of the Chilean Association of Advertising Agency Achap and Partner of the Producer Leftraro Films where he was the original Screenwriter of the film project “Leftraro” that is currently under development in Hollywood, United States.