Learn More about the ‘Effectiveness’ Category
When it comes to clients, ‘Effectiveness’ is the preferred category. ‘Effectiveness’ emphasizes the basic, and sometimes forgotten, purpose of advertising: to generate results at points of sale and/or within people’s consciences. So, this category is results-based. However, when it comes to the WINA Festival, judges for the Effectiveness category will consider societal impact, respect for […]
3 Tips for Submitting Entries to the WINA Festival
Please remember that you have until April 26 to upload and submit your entries to the 2025 WINA Festival. As part of this special anniversary edition, independent agencies will have the opportunity to upload up to 5 cases free of registration fees, as only winners pay for the award rights under this festival format. Trophy […]
