Juries 2023 / Jury Member
David Lee
I’M A CREATIVE PROBLEM SOLVER - WHETHER IT’S GETTING PEOPLE TO DRINK A PRODUCT, INVEST THEIR MONEY, VISIT A DESTINATION, OR RE-THINK THEIR HABITS FOR THE BENEFIT OF THE PLANET, MY GOAL IS TO PRODUCE BRAVE WORK THAT CREATES REAL CONNECTIONS AND GETS RESULTS.
The last six years of my career have been dedicated to growing the top integrated advertising agency in The Caribbean. During this time, I’ve led the team in pitching, winning and producing award-winning work for a list of blue-chip clients. To illustrate the scale, we were responsible for rethinking and creating all social content for the iconic Atlantis resort for over two years, resulting in record-breaking organic engagement. For Heineken International, we scored record sales and awareness through disruptive campaigns, including social media stunts and a cultural documentary still airing in local cinemas. For Global Ports Holdings, we helped secure the $250 million winning bid for the new Nassau Cruise Port, providing a much-needed boost to the Bahamian economy, estimated at $16 billion over 25 years. On a national level, we produced award-winning educational campaigns for financial literacy and the banning of single-use plastic. Bottom line = good but bottom line + a better planet = best.