Felipe Ortiz Bahamondes General Creative Director Cheil Chile Publicist from the University of Santiago of Chile with a degree in creative management and sixteen years of experience. Currently, he is working as General Creative Director in Cheil Worldwide. He has been Creative Director at BBDO, HAVAS, Kinderlab y he has also been Art Director at: Porta, TBWA / Frederick and Grey Chile. He has worked with brands like Samsung, Biersdorf, Eucerin, Paris, Directv, The Chilean Government, Pepsi, Copec Rally Chile, Colmena, Oxfor, BMW, CCU, Mayor University, Adidas, Watt’s, Ambrosoli, Arcor, Banco Itaú, La Cuarta, amongst other. His work has been recognized in the Ojo de Iberoamérica, WINA, FIAP, EFFIE, Cannes, Lüzers Archive, ACHAP, IAB, harvesting more than forty national and international prizes. Making Cheil Chile the most awarded agency in the 2020 Wina Festival and the third local agency in the 2020 Ojo de Iberoamérica. With the brand Paris, he has accomplished two recognitions from the Association of National Advertisers, ANDA, for Most Sustainable campaigns of the country. A Great Prize with the Clothing for Clothing campaign in 2013 and a Prize for Best RSE Corporative campaign with the program of Sky-blue Conscience in 2015. He has also been a Creativity teacher at UNIACC. And as a start up parallel to his job, he is a Founder Associate and General Director at Lastarria, an exclusive line of handmade footwear crafted in Chile. www.lastarriastore.com