Ibiza / Santiago, June 2025 – The WINA Festival, the international competition for independent creatives, that awards the best of independent advertising, has officially announced the winners of its tenth edition, which included participants from the Americas, Europe, Asia, Africa and Oceania. Year after year, the WINA Festival highlights the constant growth of the indie community, which has found in WINA a space for recognition and global projection.
WINA’s 10th edition had two special in-person events: the first, on June 5, at the Renaissance in Santiago, where some of our Hispanic winners joined us for a day of conferences, forums and an awards dinner. Then on June 13, we met with winners for an award-winning sunset cocktail on the rooftop of Club Ushuaïa, where some attendees continued the celebration by attending a party with DJ Calvin Harris.
WINA Ibiza 2025 doesn’t just celebrate a decade of history, it also opens up a new chapter in which independent creatives will take the global stage.
Some of the most important awards from this edition went to Joystick and FIFCO. Joystick was named the Agency of the Year and FIFCO, with 122 points, was named Brand of the Year. Spain had two agencies in the Top 5, with Officer & Gentleman (2) and Manifiesto (4). And, for the first time, an Australian agency made the Top 10, with Hero (6). I-Dac Indonesia also managed to become the first Asian agency to rank within the Top 10. Peru’s independent community made quite a statement in this edition, with three agencies ranking top-tier.
Special Mention:
- HERO, Brand: Instax | Mindography | Category: Innovation
- HERO, Brand: Toyota | The C-HR Diamond Collection | Category: Media & Promo Activation
Grand Prix:
- Brandy Creativity & Technology, Brand: INAMU – RET | The Chola Speaks | Category: Direct
- Brandy Creativity & Technology, Brand: INAMU – RET | The Chola Speaks | Category: Media
- Joystick, FIFCO, Brand: FIFCO, Imperial | Back Home | Category: Film
- Manifiesto, Brand: Fundación “La Caixa” | ESCAPE ROOM LONELINESS | Category: Health & Pharma
- Officer & Gentleman, Brand: Real Betis Balompié, Hummel, Parley for the Oceans, PYRATEX | Category: Innovation
- Officer & Gentleman, Brand: Razom for Ukraine | Air Raid Alarm Clock | Category: Better World
- Officer & Gentleman, Brand: EasyToys | The Clitoris Conquest | Category: Content
Gold:
- AlwaysOn, Brand: Clínica San Felipe | A day for woman | Category: Content
- Brandy Creativity & Technology, Brand: INAMU – RET | The Chola Speaks | Category: Direct
- Brandy Creativity & Technology, Brand: INAMU – RET | The Chola Speaks | Category: Media
- Brandy Creativity & Technology, Brand: INAMU – RET | The Chola Speaks | Category: PR
- Buentipo, Brand: Tugó | Billboards the size of your home | Category: Outdoor
- Joystick, FIFCO, Brand: FIFCO, Imperial | Back Home | Category: Film
- Joystick, FIFCO, Brand: FIFCO, Imperial | Back Home | Category: Interactive
- Joystick, FIFCO, Brand: FIFCO, Imperial | Back Home | Category: Better World
- Joystick, FIFCO, Brand: FIFCO, Adán&Eva | Close Sisterhood | Category: Better World
- Joystick, FIFCO, Brand: FIFCO, Imperial | Back Home | Category: PR
- La Comunidad de las Ideas, Brand: Club Alianza Lima, INCOR y EsSalud | Corazón para Ganar | Category: Health & Pharma
- Manifiesto, Brand: Fundación “La Caixa” | ESCAPE ROOM LONELINESS | Category: Effectiveness
- Manifiesto, Brand: Fundación “La Caixa” | ESCAPE ROOM LONELINESS | Category: Health & Pharma
- Officer & Gentleman, Brand: EasyToys | Explore Uranus | Category: Film
- Officer & Gentleman, Brand: Real Betis Balompié, Hummel, Parley for the Oceans, PYRATEX | Without Blue There’s No Green | Category: Innovation
- Officer & Gentleman, Brand: Real Betis Balompié | Defend the Green | Category: Promo Activation
- Officer & Gentleman, Brand: Razom for Ukraine | Air Raid Alarm Clock | Category: Better World
- Officer & Gentleman, Brand: EasyToys | The Clitoris Conquest | Category: Content
- Tribeca Media, Brand: plazaVea | Peru meets their champion | Category: PR
Silver:
- 1947, Brand: Alas Chiquitanas | Smoke | Category: Craft
- Agüita de Limón, Brand: Miniso México | MUNDO MINISO | Category: Interactive
- AlwaysOn, Brand: Clínica San Felipe | A day for woman | Category: Better World
- AlwaysOn, Brand: Clínica San Felipe | A day for woman | Category: PR
- Amen Group, Brand: Aerotina Raffo | 20 Years, The Same Solution | Category: Health & Pharma
- Apple Tree, Brand: Mahou | Cinco Equipos, Cinco Estrellas | Category: PR
- Birth Group, Brand: Pacto por la Comida | Dead food | Category: Print
- Brandy Creativity & Technology, Brand: Avenida Escazu | Airbnbees | Category: Better World
- BTOB MARKETING, Brand: FACUNDO | CHASKIS CONTRADICTIONS | Category: Design
- BTOB MARKETING, Brand: MERCK KGaA | AWAKENING COFFEE | Category: Health & Pharma
- Buenosaires, Brand: Alianza por el sueño | R3ST | Category: Promo Activation
- La Web / Buentipo, Brand: Vacílate Esto | Saving Pelotica de Goma | Category: Direct
- La Web / Buentipo, Brand: Vacílate Esto | Saving Pelotica de Goma | Category: Content
- Buentipo, Brand: Tugó | Billboards the size of your home | Category: Media
- Buzz, Brand: Fundación La Libertad | Freedom | Category: Better World
- Castillo de If, Brand: GENTRACK | PAWS | Category: Outdoor (x2)
- daDá ad, Brand: Municipio de Quito | lo loco es hacerse el loco | Category: Film
- Destilería, Brand: Maxell Ecuador | Underwater | Category: Print
- Destilería, Brand: Maxell Ecuador | Angus | Category: Print
- Destilería, Brand: Maxell Ecuador | Snoop | Category: Print
- Feed, Brand: Corporación BI | Don’t let your dreams fall apart | Category: Effectiveness
- FLECHER.Co, Brand: Turismo de Islas Canarias | Find the Seasouls | Category: Interactive
- FLECHER.Co, Brand: Turismo de Islas Canarias | Find the Seasouls | Category: Content
- Fosbury, Brand: Tecsup | Fictions | Category: Film
- i-dac, Brand: Telkomsel | The Longing Voice | Category: Media
- i-dac, Brand: Telkomsel | The Longing Voice | Category: Content
- i-dac, Brand: Telkomsel | The Longing Voice | Category: PR
- Iboo Agency, Brand: Babies Uganda | Xmas Burofax | Category: Effectiveness
- Inbrax, Brand: BYD | The First Electrics | Category: Film
- Inbrax, Brand: Fundación ChileSinCáncer | Prevention Unboxer | Category: Interactive
- Inbrax, Brand: Fundación ChileSinCáncer | Prevention Unboxer | Category: Health & Pharma
- INMOV & LATIR, Brand: COP16 ZONA VERDE | Cementerio de flora y fauna | Category: Outdoor
- Inzomnio Agency, Brand: GNC | NutriMatch | Category: Design
- Inzomnio Agency, Brand: GNC | NutriMatch | Category: Craft
- Jelly, Brand: AIEP | EL ESTUDIO AIEP | Category: Content
- Joystick, FIFCO, Brand: FIFCO, Imperial | Back Home | Category: Film
- Joystick, FIFCO, Brand: FIFCO, Imperial | Back Home | Category: Effectiveness
- Joystick, FIFCO, Brand: FIFCO, Imperial | Casa Ducal| Category: Promo Activation
- La Comunidad de las Ideas, Brand: Club Alianza Lima, INCOR y EsSalud | Corazón para Ganar | Category: Better World
- La Comunidad de las Ideas, Brand: Club Alianza Lima, INCOR y EsSalud | Corazón para Ganar | Category: PR
- La Comunidad de las Ideas, Brand: Club Alianza Lima, INCOR y EsSalud | Corazón para Ganar | Category: Effectiveness
- La Finka, Brand: Ron Botran | From Shelf To Art Gallery | Category: Design
- La Finka, Brand: Ron Botran | From Shelf To Art Gallery | Category: Effectiveness
- Lounge Group, Brand: Hungarian Lottery Company | Gambling Is Not Child’s Play | Category: Craft
- Lunar Latinoamérica, Brand: Molino Harinero Sula | Hands in the dough to save lives | Category: PR
- MAD, Brand: Cerveza Potosina | BOCA SENTIRÁ LA ALTURA | Category: Interactive
- Manifiesto, Brand: Fundación “La Caixa” | ESCAPE ROOM LONELINESS | Category: Better World
- Manifiesto, Brand: Fundación “La Caixa” | ESCAPE ROOM LONELINESS | Category: PR
- Mellow & Banana | VERANO | Category: Design
- mká Comunicación Health, Brand: ASTELLAS | NO TE DESPISTES | Category: Health & Pharma
- Pontodesign, Brand: talge | Talge Eco Line – Real Sustainability, Real Design | Category: Design
- Rebold, Brand: Ministry of Health of Chile | Sobre la Mesa – The series that talks about HIV and STIs | Category: Film
- Rebold, Brand: Ministry of Health of Chile | Sobre la Mesa – The series that talks about HIV and STIs | Category: Content
- Redo Visual, Brand: Los De La Culpa | EL JUICIO | Category: Film
- Redo Visual, Brand: Los De La Culpa | EL JUICIO | Category: Craft
- Room Grupo Creativo, Brand: Yokomo Sushi | I vote for sushi | Category: Promo Activation
- Rosebud, Brand: Papas Vicente Vidal | When potato chips actually tasted like potato chips | Category: Film
- Rosebud, Brand: Papa Johns Spain| Forgotten Sachets | Category: Promo Activation
- Sanchez Brasil, Brand: Sempre Vale (Supermarket) | Only by Touching You’ll Know | Category: Outdoor
- Seis60, Brand: Real Betis Balompié | Without blue, there is no green | Category: PR
- Tribeca Media, Brand: plazaVea | Red flags | Category: Film
- Tribeca Media, Brand: plazaVea | Peru meets their champion | Category: Direct
- Tribeca Media, Brand: plazaVea | Peru meets their champion | Category: Media
- Tribeca Media, Brand: plazaVea | Peru meets their champion | Category: Outdoor
- Voox, Brand: Fideos Paca | The Power of Gossip | Category: Interactive
- Wonderberg Studio, Brand: Humane Society of Puerto Rico | Pawsitively Celebration | Category: Design
- Wonderberg Studio, Brand: Humane Society of Puerto Rico | Pawsitively Celebration | Category: Health & Pharma
Bronze:
- Agencia Watson, Brand: Las 3 Brujas | Pianist | Category: Film
- Avícola Sofía, Brand: Sofía | Tenders Stories | Category: Content
- BeautifulBeast, Brand: Chlidren’s Health Foundation | Borrowed Stories | Category: Health & Pharma
- Birth Group, Brand:Estafeta | Leave it in our hands | Category: Craft
- Birth Group, Brand:Pacto por la Comida | Hunger for answers | Category: Interactive
- Brandy Creativity & Technology, Brand: Avenida Escazu | Airbnbees | Category: Media
- Brandy Creativity & Technology, Brand: Simparica | UNDERCOVER PARASITES | Category: Promo Activation
- Brandy Creativity & Technology, Brand: INAMU – RET | The Chola Speaks | Category: Better World – Causes
- Brandy Creativity & Technology, Brand: INAMU – RET | The Chola Speaks | Category: Better World – Social Responsibility
- Buentipo, Brand: Rizla | The Rizla Game | Category: Direct
- Buzz, Brand: Fundación La Libertad | Freedom | Category: Better World
- Buzz, Brand: Fundación La Libertad | Freedom | Category: PR
- CLV, Brand: Neocapilar | Neocapilar launch | Category: Health & Pharma
- Compass Brand Agency, Brand: Lunita Clinic | Branding of the medical clinic Lunita Clinic | Category: Design
- Compass Brand Agency, Brand: COMPASS branding agency | Rebranding of the COMPASS branding agency | Category: Design
- Compass Brand Agency, Brand: «Domashnyaya» | Rebranding of the chain of canteens «Domashnyaya» | Category: Design
- Conektica, Brand: AMAD | Autism is just another way of being human | Category: Design
- Conektica, Brand: AMAD | Autism is just another way of being human | Category: Craft
- daDá ad, Brand: Municipio de Quito | lo loco es hacerse el loco | Category: Film
- El Bando Creativo, Brand: WWF | «ABC of the Kunming-Montreal Global Biodiversity Framework: Global Agenda, Challenges and Opportunities in Colombia» | Category: Design
- El Hombre del Paraguas, Brand: Tripictures | Reforested Billboard | Category: Outdoor
- El Hombre del Paraguas, Brand: Tripictures | Reforested Billboard | Category: Better World
- Feed, Brand: Corporación BI | Don’t let your dreams fall apart | Category: Content
- Fiasco, Brand: Audiopost | Ideas into Sound | Category: Print
- Fiasco, Brand: Ventania Depot | Vampire | Category: Print
- FLECHER.Co, Brand: Turismo de Islas Canarias | Find the Seasouls | Category: Better World
- FUSE Create, Brand: Soles4Souls | Doors of Opportunity | Category: Effectiveness
- FUSE Create, Brand: Soles4Souls | Doors of Opportunity | Category: Outdoor
- FUSE Create, Brand: Soles4Souls | Doors of Opportunity | Category: Print
- GO COMUNICACIÓN, Brand: MARIMER | SHARKSAVER | Category: Better World
- GO COMUNICACIÓN, Brand: PROSTUM | PROSTATIME| Category: Health & Pharma
- Homerun, Brand: Ecovidrio | Obama | Category: Film – Public Services Campaigns, Civic and Social Campaigns
- Homerun, Brand: Ecovidrio | Obama | Category: Film – Social and Environmental
- Homerun, Brand: Ecovidrio | Obama | Category: Craft
- i-dac, Brand: Supermom | Supercrazy-Superstitious | Category: Film
- i-dac, Brand: Jasa Marga | The Accident in a Blink| Category: Interactive
- i-dac, Brand: Jasa Marga | The Accident in a Blink| Category: PR
- Igloo Lab, Brand: Bristol Myers Squibb | Estatuas Vivas | Category: Craft
- Igloo Lab, Brand: GSK Colombia | Zoster Revolution | Category: Health & Pharma
- Inbrax, Brand: Fundación ChileSinCáncer | Prevention Unboxer | Category: Direct
- INMOV & LATIR, Brand: COP16 ZONA VERDE | the day air was charged | Category: Interactive
- Ivalo Creative Agency, Brand: HappySignals | IT is Emotions | Category: Film
- Ivalo Creative Agency, Brand: OP Financial Group | It’s Never Too Early to Start Saving| Category: Interactive
- Joystick, FIFCO, Brand: FIFCO, Ducal | Casa Ducal | Category: Effectiveness
- Joystick, FIFCO, Brand: FIFCO, Imperial | Back Home | Category: Interactive
- Joystick, FIFCO, Brand: FIFCO, Adán&Eva | Close Sisterhood | Category: Content
- Joystick, FIFCO, Brand: FIFCO, Imperial | Back Home | Category: Mobile
- La Finka, Brand: Botran Non-Alc | From Obligation To Innovation | Category: Outdoor
- Licuadora Group, Brand: Sabritas, Switch de Sabores | Tienda Insignia Lanzamiento Switch de Sabores 2.0 | Category: Promo Activation
- Lounge Group, Brand: Hungarian Lottery Company | Gambling Is Not Child’s Play | Category: Craft
- Lounge Group, Brand: TIPPMIXPRO | We Belong Together | Category: Craft
- Lunar Latinoamérica, Brand: Molino Harinero Sula | Hands in the dough to save lives | Category: Outdoor
- Manifiesto, Brand: Pequeño Deseo | The film that does not yet exist – Soul Of Fire | Category: Film
- Manifiesto, Brand: Telepizza | Una Pizza para Juseu | Category: Effectiveness
- Manifiesto, Brand: Fundación “La Caixa” | ESCAPE ROOM LONELINESS | Category: Outdoor
- Manifiesto, Brand: Fundación “La Caixa” | ESCAPE ROOM LONELINESS | Category: Media
- Manifiesto, Brand: Telepizza | Una Pizza para Juseu | Category: Promo Activation
- Manifiesto, Brand: Fundación “La Caixa” | ESCAPE ROOM LONELINESS | Category: Better World
- Manifiesto, Brand: Fantastic V | Chill it’s Vegan – Vacon | Category: Print
- MGC, Brand: Fundación Red Familia Viva | Bodas de Plomo | Category: PR
- MGC, Brand: Ocean Spray | La Cosecha más linda del mundo | Category: PR
- MGC, Brand: Fundación Inclúyeme | No Rerun Button | Category: Print
- mká Comunicación Health, Brand: ASTELLAS | NO TE DESPISTES | Category: Outdoor
- Officer & Gentleman, Brand: Real Betis Balompié | Defend the Green | Category: Better World
- Officer & Gentleman, Brand: Real Betis Balompié | Defend the Green | Category: PR
- Oz Consultagency, Brand: Grupo Mutual | Golden Brisa | Category: Effectiveness – Small Budget
- Oz Consultagency, Brand: Grupo Mutual | Golden Brisa | Category: Effectiveness – Products
- Oz Consultagency, Brand: Grupo Mutual | Abraham Lincoln Bill | Category: Craft
- Oz Consultagency, Brand: Pozuelo | Soda Señal | Category: Media
- Padre, Brand: Comunidad de Madrid / Work-related risks | Jump Scare | Category: Film
- Padre, Brand: Bonduelle | Candy Crunch / Ice-Corn | Category: Outdoor
- Pepe agency, Brand: QFORT | EPIQ | Category: Film
- Portavoz, Brand: Región de Murcia | Your Next Stage | Category: Film
- Portavoz, Brand: Magnanni | Artisan Excellence Since 1954 | Category: Film
- Pow Ideas, Brand: Famac | XXIV Caminata por la vida | Category: Design
- Rebold, Brand: Ministry of Health of Chile | Sobre la Mesa – The series that talks about HIV and STIs | Category: Interactive
- Rebold, Brand: Ministry of Health of Chile | Sobre la Mesa – The series that talks about HIV and STIs | Category: Better World
- Redo Visual, Brand: JAC MOTORS | CONSTRUIDOS PARA LA GRANDEZA | Category: Film
- Room Grupo Creativo, Brand: Yokomo Sushi | I vote for sushi | Category: Effectiveness
- Sanchez Brazil, Brand: HFC Imagem | Invisible Things | Category: Print
- Spinner, Brand: Spinner | PRISONERS OF FEAR | Category: Print
- Studio Compa, Brand: John Salazar – Personal Injury Law | Ugly sweaters, ugly facts | Category: Film
- Tolka Estudio, Brand: Old Spice | Old Spice Legacy at Tecate Emblema music festival | Category: Promo Activation
- Valor, Brand: AMARAS | The Love Song You Didnt Know You Wrote | Category: Better World
- Walkers, Brand: Flowmak | BEAUTIFUL POOLS | Category: Film
- Walkers, Brand: Caraballo Photography | AI WITHOUT IQ | Category: Print
- MGC / Wiwo, Brand: Incluyeme.com | No Rerun Button | Category: Print
- Wonderberg Studio, Brand: Humane Society of Puerto Rico | Pawsitively Celebration | Category: Innovation
- Wonderberg Studio, Brand: Humane Society of Puerto Rico | Pawsitively Celebration | Category: Better World
- X3M ideas, Brand: AIESEC | Animals on the Road | Category: Better World
- X3M ideas, Brand: BetKing | BetQueen | Category: Better World – Causes
- X3M ideas, Brand: BetKing | BetQueen | Category: Better World – Social Responsibility
- YoCo, Brand: McDonald’s Guatemala | WcDonald\’s | Category: Effectiveness
- Fuego Latam, Brand: Cerveza Uyuni | Uyuni | Category: Craft – Digital Craft – Art Direction
- Fuego Latam, Brand: Cerveza Uyuni | Uyuni | Category: Craft – Film Craft – Best Photography
Honorable Mention:
- 1947, Brand: Nómadas Magazine | Fingers | Category: Print
- Agencia Sensei, Brand: Fermax | The Fermax Symphony | Category: Film
- Apple Tree, Brand: CHOVÍ | SALSEO’ | Category: Effectiveness
- Birth Group, Brand: DENSO | The DENSO Squad | Category: Content
- COM2BE PR, Brand: Papa Johns | Come out from your comfort pizza | Category: PR – Corporate PR
- COM2BE PR, Brand: Papa Johns | Come out from your comfort pizza | Category: PR – Consumer PR
- FUSE Create, Brand: Ricola | Sing Your Throat Out | Category: Promo Activation
- GO COMUNICACIÓN, Brand: MARIMER | SHARKSAVER | Category: Better World
- GRIT, Brand: Regenerative Organic Alliance | Heal the Earth – Nourish your Life | Category: Better World
- i-dac, Brand: Sarimi Gelas Cabai | The Spicy Maze | Category: Media
- Igloo Lab, Brand: GSK Colombia | Zoster Revolution | Category: Health & Pharma
- INMOV & LATIR, Brand: COP16 ZONA VERDE | THE CEMETERY OF FLORA & FAUNA | Category: Direct
- Ivalo Creative Agency, Brand: Posti | Finnish Posti loves Sweden | Category: Content
- Jelly, Brand: AIEP | EL ESTUDIO AIEP | Category: Better World
- Joystick, FIFCO, Brand: FIFCO, Ducal | Casa Ducal | Category: Outdoor
- Joystick, FIFCO, Brand: FIFCO, Ducal | Casa Ducal | Category: Direct
- Joystick, FIFCO, Brand: FIFCO, Adán&Eva | Close Sisterhood | Category: Media
- Lounge Group, Brand: TIPPMIXPRO | We Belong Together | Category: Film
- Lunar Latinoamérica, Brand: Molino Harinero Sula | The language of Pasta | Category: interactive
- M22global, Brand: Airmar | Border | Category: Print
- Manifiesto, Brand: Telepizza | Proud Flags | Category: Better World
- Manifiesto, Brand: Telepizza | Una Pizza para Juseu | Category: PR
- Manifiesto, Brand: Fantastic V | Chill it’s Vegan – Chkn’ Tender | Category: Print
- Manifiesto, Brand: Fantastic V | Chill it’s Vegan – Patty | Category: Print
- Portavoz, Brand: elPozo | Make a wish! | Category: Film
- Shoryuken, Brand: Tops | Food Hero | Category: Content
- Tolka Estudio, Brand: Prime Video | The place to be you | Category: Promo Activation
- Voox, Brand: Fideos Paca | The Power of Gossip | Category: Content
- Walkers, Brand: Colbún | DREAMERS | Category: Film
- MGC / Wiwo, Brand: Leaf Skateboards | The Skate Vision | Category: Mobile
- Fuego Latam, Brand: Cerveza Uyuni | Uyuni | Category: Film
