Every promotional action focused in activating the sales and rotation of products or services. Involves pieces that are promoted in any of the medium and big format channels.
- Entries in this category include published spots between March 10th, 2023, and April 25th, 2024.
- If the participant has material completed, but not published, as of April 25th, but that will be published before May 1st, 2024, it may be submitted upon approval by the client.
- If you want to submit additional entries, you may do so, but will have to pay 150 USD per entry.
PA1 – Point-of-sale activations. Promotional pieces or activations. Promotional experiences in supermarkets, shops, shopping malls, department stores, retail, etc.
PA2 – Activations in outdoor. Promotional pieces or activations.
PA3 – Sampling. Distribution or sowing of product samples to create a test, consumption or usability experience.
PA4 – Events and sponsorships. Sponsorship or creation of events or activities to activate the brand.
PA5 – Launches or re-releases.
PA6 – Promotions and digital activations. Promotional actions and activations that use digital platforms (except social networks) for their diffusion or to fulfill an objective outlined by the brand.
PA7 – Promotions and activations in social networks. Use of social networks for dissemination, mechanics or part of a promotional or activation strategy.
In order to upload the cases and have them judged, a username and password are required, which will be provided once you register your agency via our registration platform.
How to register in WINA 2024?
- Register your agency in the Registration section.
- When doing so, you will receive an email to upload your 4 entries at no cost on April 29nd, 2023
- Only if the agency turns out to be a winner, you must pay the award fees. The payment is made only of the cases (s) with the one (s) that was awarded. Please note that starting this year, shipping costs will already be included with this payment, so there will be no additional charges of any kind.
Once have the username and password, which was delivered to you when you signed up, enter the registration section to upload the material for the print category.
Once there you can upload a case (optional)
BOARD OR GRAPHIC PRESENTATION (OPTIONAL)
- Language: English
- Format: .jpg
- Quality: high
- Resolution: 300 dpi
- Mode: RGB
- Size: Maximum 3MB
- Measure: Horizontal piece: 5900 pixels wide (the height can not exceed 4100 px)
- <strong “>Measure: Vertical piece: 4100 pixels high (width can not exceed 5900 px)
- Must meet exact measurement by width or height
If you like, you can also send a video case.
- AUDIOVISUAL MATERIAL – VIDEOCASE (MANDATORY)
- After having the user and password, which was delivered once you registered, enter the registration area to upload the spot. Once you are there you must attach the URL of the spot uploaded to YouTube with high quality and a maximum duration of 3 minutes, without clipping or mention the producing agency or producer.
- It is mandatory that the print is in English.
- It can not contain the agency’s signature or watermarks.
- The PRINT category will give a GRAND PRIX to the print with the highest score in the jury voting. The four best scores by subcategory will be recognized with gold, silver or bronze trophy. The 4th place will receive a “mention of honor” plaque.
- If the score given by the jury does not meet the expected quality, only silver or bronze will be given or the category will just not be awarded.
In WINA, the caseload is free, only the winners of gold, silver, bronze or honorable mention (fourth place) pay for the awards fees. Since May 8th, 2024, the winning finalists will be notified, so that they can pay the awards rights before May 17th, 2024, as follows:
PROMO/ACTIVATION Category
- 524 USD
The final winners of the WINA GLOBAL FESTIVAL, will only be published to media, communities and in our website, once they have paid the awarding rights as highlighted by the official rules and regulations of the Festival.