Frederico Roberto, Executive Creative Director at Interweave.
There isn’t a single day that passes by that Frederico isn’t touched by the creative spirit of artists, photographers, writers, painters, musicians, etc. And he tries his very best to add up to this “global soul of inspiration” as he calls it, by bringing his own ideas to life. A quest that began almost 20 years ago, working for commercial and social causes advertising for the different global markets likes EMEA, LATAM and APAC. Samsung, HP, Fox International Channels, Nestlé, Bentley Motors, Xbox, Colgate, Virgin Active, Bentley Motors, DIAGEO and BP are some of the clients he has worked for, as well as the Amnesty International, RSPCC and the Spitalfields Crypt Trust. Until recently he was the Global Creative Director at the U-Studios, OLIVER Agency inhouse agency at Unilever, working for all of its 300+ brands. He’s now the Executive Creative Director at Interweave Agency in London & Athens. Frederico has won more than 50 international awards including Cannes Lions, the South American El Ojo, the Lovie Awards and the UK’s DADIs and BIMAs Awards and has been judging various prestigious international festivals such as Cannes Lions, Dubai Lynx, D&AD, the New York Festival and now, the WINA Festival.