Angel Iskrev is the creative director at proof. (an independent creative agency based in Sofia, Bulgaria). He has more than eight years of experience in advertising, some of which he spends as a creative director at DDB Sofia. His professionalism has been recognized internationally by New Stars Ad Competition, where he takes 9th place in 2017. His work for brands such as Telenor Hungary&Bulgaria, Carlsberg Bulgaria, TELUS International Europe , McDonalds, Somersby and many more, has received more than 120 awards at national and international festivals. His new-formed agency proof. won digital agency of the year at IAB MiXX Awards 2018 and 2020. This year the agency won Gold at IAB MiXX Europe thus becoming the first Bulgarian agency to achieve this milestone. proof.’s work was recognised at ad festivals such as White Square and Ad Stars. Angel has been chairman of the creative jury at IAB MiXX Bulgaria for 2017, 2018 and 2020, jury member at IAB MiXX Europe 2020 and many national festivals. Angel is IAB Bulgaria board member and visiting lecturer at New Bulgarian University and in his spare time he is а sports commentator at Eurosport — having 5 Olympic Games behind his commentating back.