His professional career has ranged between marketing, media and the management of cultural events Responsible for the commercial and branding campaigns of Fnac Spain as Brand and Communication Manager. Each year his team manages more than 50 advertising campaigns and more than 3,000 free cultural events. In recent times, Jose Martín has been behind the launch of campaigns such as "Pets, welcome to Fnac", awarded in the latest edition of the Luum Awards, and the reinterpretation of the brand image of Fnac Spain with the transversal campaign, "Te Falta Fnac".