Roberto López is a Spaniard Senior Copywriter currently working at Zubi, Miami. He has +13 years of professional experience in the European, Latino and Hispanic market in the US. Some of the agencies where he has worked at are Contrapunto BBDO Madrid, DDB Madrid, JWT Madrid, McCann Lima, and The Vidal Partnership NY. During his career path, he has won more than 100 awards in the most important advertising festivals around the world such as Cannes Lions, D&AD, One Show, New York Festival, London International Awards, Webby Awards, El Sol, El Ojo de Iberoamerica, FIAP, as well as in local creative circles. Their work has also been published by Lürzer’s Archive, One Show, Spanish Creative Club and McGraw-Hill editorial.