After almost 10 years of working in leading advertising agencies (Grey, iProm, Pristop), where he worked with the largest global and local clients, Matjaž switched to the client side at the beginning of 2018 as Marketing Director at Adriatic Slovenica insurance company. In the summer of 2019, he accepted a big challenge as Marketing Director at the largest consumer electronics retailer in Slovenia, Big Bang. In June 2020 he additionally took over human resources and overall customer experience as Potential management Director.

Matjaž believes in hard work and in own creation of opportunities. He was an important member of the teams that were awarded at international and domestic marketing and business festivals (Cannes Lions, Effie, Golden Drum, Balcannes, European Excellence Award and many others). Matjaž regularly lectures at various professional events and in educational institutions, he was also a member of many international juries.