With a background in creative advertising spanning over 15 years, Roberto has worked with brands such as McDonald’s, Spotify, Apple, Ford, Nike, Google, and Coca Cola to name a few.

During his time at 360i in 2013, Roberto was the Art Director behind the “Oreo Black Out Tweet,” which was hailed as the entry point of real-time marketing according to various media publications.

As the Co-Founder and President of youth culture creative agency, Young Hero, Roberto has developed go-to-market strategies and campaigns for brands like Ro, Absolut, Lonely Whale and Lobos 1707. Young Hero specializes in creator-led campaigns and have worked with brands such as Lululemon, Ikea, VividSeats, and Netflix.