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Ferju Cuevas: Juror WINA 2020

General Creative Director,  Partner, HUMANO, (Bolivia).


Everything started in BBDO Chile as a Creative Copywriter for clients like Sony, Bayer and CMPC. Then, he worked as a Creative Director in Proximity Chile, FCB Mayo Chile and Inbrax Chile, for brands as Citroën, Falabella, LG, P&G, Samsung, El Mercurio, Fiat, Nike, Jeep, Old Spice, Gillette, 3M, Merrell, KidZania, Sodimac, Tramontina, among others.

With 2 years living in Bolivia he has done big campaigns for Sofía, Huawei, Unilever, CCU-BBO, Bata, Faber-Castell, Lubricantes Mobil, Pelikan, Tigre, among other brands.

His work has been recognized at a local and global scale in Wina Festival, FICE, FIAP, AD STARS, Cristal Festival, Creativity Awards, Creativepool, A! (Asociación chilena de publicidad) and EFFIE Awards Chile.

He has published his Works in Lürzer’s Archive and Best Ads On TV, website where he got the Nº1 place among 2017 creatives of the world. Jury member in El Ojo de Iberoamérica 2018, 2019, Wina 2018, The New York Festivals, Creativity Awards and Best Ads On TV among other festivals.

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